Easy Export Support
Reference: Republic of Turkey Ministry of Trade www.kolayihracat.gov.tr
Advertising support
You want to increase the amount of export and brand awareness by advertising your products abroad. It was time for this already. We are here to support you and we cover your expenses for promoting your product produced in Turkey in the country you want to export!
- What You Get With This Support?
You can get support for catalog printing, social media, magazine, newspaper, television advertisements and pop-up merchandising expenses that you will do for 4 years and in any number of countries.
If there is no unit that benefits from the rent support of the Ministry of Economy, we support 60% of the promotional expenses up to $ 250,000 per year.
If there is a unit that benefits from the rent support of the Ministry of Economy, our support rate is again 60%.
In addition, you can receive an annual promotional support of 150,000 USD only for the country where the unit that benefits from the support is located. For the countries that do not have a unit, we also support 150,000 USD.
- Moreover, if you have promoted in one of the target or priority countries, or if the headquarters of the company is in the 4th, 5th or 6th incentive zone, your support rate is 70%.
In fact, if your company is headquartered in the 4th, 5th or 6th incentive zone and you are promoting in one of the target or priority countries, your support rate is 80%.
- What You Need To Know
- If you are not a common company, you do not need any other conditions to receive this support.
- If there is no department supported by the Ministry in Turkey where you will be promoting, the trademark must be registered in the country and at least the trademark registration application must be made in the country you will promote.
Example 1:
You do not have an office, store or warehouse abroad where you benefit from the Ministry's lease support. You want to promote in 5 countries. 2 countries on the list of destinations & priorities, 3 countries not.
You want to promote in the company's 5th incentive zone for 4 years.
Promotion fee is 10.000 USD per year per country.
2 target countries * 10,000 USD * 4 years = 80,000 USD total promotion expense
We pay 80,000 USD * 80% = 64,000 USD.
3 countries * 10,000 USD * 4 years = 120,000 USD total promotion expense
We pay 120,000 USD * 70% = 84,000 USD.
Result: We pay US $ 148,000 of the US $ 200,000 advertising expenditures that you will make in 5 countries for 4 years.
Example 2:
You have an office in Germany where you benefit from the lease support of the Ministry. You want to promote in Germany and 4 other countries that are not included in the list of target & priority countries.
You want to promote in the company's 5th incentive zone for 4 years.
Promotion cost for Germany 250,000 USD annually
Promotion cost 20,000 USD annually for other countries
for Germany;
250.000 USD * 4 years = 1.000.000 USD total promotion expense
1.000.000 USD * 70% = 700.000 USD (We pay 150.000 USD annually instead of 700.000 / 4 = 175.000 USD as the upper limit is 150.000 USD per unit country)
For other 4 countries;
4 countries * 20,000 USD * 4 years = 320,000 USD total promotion expense
$ 320,000 * 70% = $ 224,000
(For companies with units under the support, we pay the entire expenditure as the global annual upper limit is 150,000 USD and your spend is 224,000 / 4 = 56,000 USD)
Basvuru-dilekcesi-3627